Dashboard and reporting development.
Dashboards built around the decisions you need to make.
Most dashboards fail because they show what is easy to measure rather than what is worth knowing. Twenty charts, none of which change a decision. A dashboard earns its place when someone looks at it and does something differently as a result — which means starting from the decision, not the data.
What’s included
- Consolidating data from several systems into one view
- Live and near-live metrics where the timing matters
- Scheduled reports delivered by email
- Exports to CSV and Excel for people who prefer their own tools
- Role-based views so people see what is relevant to them
- Historical trends and period comparison
- Alerting when a metric crosses a threshold
Start from the decision
The first question is not what data you have. It is what decisions this is meant to inform, and what would need to be true for the answer to change. Working backwards from that usually produces a much smaller and far more useful dashboard.
Getting data out of systems that resist it
Real reporting usually means pulling from several places — a database, a third-party API, a CSV someone uploads monthly — and reconciling definitions that do not match. That integration and normalisation work is typically the bulk of the project, and it is where accuracy is won or lost.
Fast enough to be used
A dashboard that takes thirty seconds to load will not be used, no matter how good it is. That usually means pre-aggregating data rather than computing everything on request, and being deliberate about how fresh each number really needs to be.
Common questions
Can you pull data from our existing systems?
Usually. If it has an API, a database, or can export on a schedule, it can be integrated. I will confirm feasibility before quoting.
Can non-technical staff use it?
That is the point. If people need training to read it, it has failed.
Can it update in real time?
Yes where that genuinely matters. Often near-live is entirely sufficient and much simpler — I will be straight with you about which applies.
Can we export the data?
Yes. CSV and Excel export is standard, and scheduled email reports are a common addition.
Have a project in mind?
Tell me what you're building and roughly when you need it. I reply to every genuine enquiry within one working day.